Agenda – Day 2 – Next Audio Latin America EN

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Next Audio Latin America - Agenda Day 2 - Thursday, November 4th

9:00 - 9:50 (GMT-5) CDMX/ COL
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Addressable radio and audio advertising

  • Programmatic streaming radio advertising
  • Premium radio, podcast and streaming audio inventory and marketplaces
  • Specialized audio SSPs and DSPs
  • Linear and on demand audio advertising formats

9:50 - 10:30 | 40 mins

Break & Networking

10:30 to 11:20 GMT -5 (CDMX-COL)
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New subscription and transactional audio services

  • New potential paid services: audiobooks, premium podcasts, premium radio
  • Monetization models for streaming audio: advertising, subscription and transactional
  • Is there a room for subscription models in Latin America?
  • Freemium combined models